Ultimate Guide to Cloud: Business Considerations

The Ultimate Guide to Cloud
Getting to the cloud can raise many business issues you might not have considered like why are you moving to the cloud, what are you planning to offer and what constraints do you have? We put together the ultimate guide to cloud – Zero to Cloud – a one-stop guide to helping you whatever stage you might be at on your journey to or in the cloud.
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The Ultimate Guide to Cloud

The Ultimate Guide to Cloud

Service providers are busy. There is getting to the cloud, building out the technology stack, knowing what technology is actually required, then there is marketing and acquiring new customers for the cloud. It’s a lot.

So we decided to offer our help. We put together the ultimate guide to cloud – Zero to Cloud – a one stop guide to helping you whatever stage you might be at on your journey to or in the cloud. Covered within you’ll have a checklist on:
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How to Take Advantage of the IaaS Market Quickly: Parallels and Flexiant Video

Announced at the Parallels Summit, Parallels is now a global reseller of Flexiant Cloud Orchestrator offering service providers easy access to a broader choice of cloud management platforms and virtualization technologies. 

George Knox, CEO of Flexiant and Birger Steen, CEO of Parallels caught up to talk about why this agreement is the answer to the question many service providers are asking: How can I take advantage of the IaaS market quickly?

Watch the video now…

Flexiant and Parallels

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Will you Rise with the Incoming Cloud Tide or will you Sink?

Pardon the nautical references; this blog was inspired by the recent fundraising announcement from Digital Ocean, a relative newcomer to the Cloud Industry.

The Rising Tide

In a Forbes article, Ben Kepes writes:

DigitalOcean is a strange kind of an infrastructure vendor. With the cloud space typified by massive vendors, one would have thought that after Amazon Web Services, Microsoft Azure, Rackspace and IBM had used their share of the market there would be nothing left for the small guys. But DigitalOcean challenges that assessment. Since its founding back in 2011, DigitalOcean has grown massively off the back of a “cheap and cheerful” cloud infrastructure service. 

Until now the company had only raised a modest $3.2M in funding and yet had expanded to six individual data centers, a 49 person head count and a 30% month-on-month growth rate all fuelled by some high profile customers… And DigitalOcean’s individual growth was actually higher than that of AWS (a gain of 6514 as opposed to 6269 for AWS). Stellar performance indeed! DigitalOcean, in only a couple of years, became the 15th largest hosting company in the world. 

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Service Providers, Cloud, Amazon and OpenStack: 2013 Year in Review


It is hard to believe we are only days away from the end of 2013. As I reflect on the last twelve months, a few things come to mind that I thought I’d share.

20131.      OpenStack’s Failure to Gain True Traction in the Service Provider Market

OpenStack is widely recognized in the developer community and has support from a number of infrastructure vendors as well as other large technology companies. But it is still a work in progress. OpenStack is developing quickly, but is immature in some areas and not yet ready for commercial deployment in a service provider environment.

While development continues, OpenStack currently fails to deliver the level of orchestration, functionality and service differentiation that cloud service providers need to offer customers to capture a share of the cloud services market and assure future revenue streams.

Any service provider looking to develop its cloud services business wants a service that can be brought to market quickly and cost effectively. It needs to provide differentiation, and to be able to scale as the service grows. It also needs to be stable and professionally supported. But while it answers some of these requirements, service providers developing in OpenStack experience a log jam, as it doesn’t yet have the business logic and advanced functionality needed for a commercial cloud service. Read more on this topic.

2.      AWS Demonstrates Massive Demand for Flexible Cloud Service

AWS has had another strong year; one analyst is now projecting the value of the AWS business to top $50 billion by 2015, driven by success in its Marketplace. Its continued innovation and growth shows the massive demand for genuine flexible cloud services. So how does a service provider compete? My view is that this is through differentiating in the marketplace. Being able to differentiate on what makes you truly different can still allow plenty of growth in a multi-cloud scenario. Read some of my thoughts from a discussion piece including responses to AWS bashing, price, federation vs. multi-cloud and an analogy used during the presentation and why I believe it is inappropriate. 

3.     Move from ‘Just Infrastructure’ to ‘Infrastructure + Platform + Apps’

It is no good just being a box shifter anymore. Service providers, in relation to the above AWS point, need to offer more than just the infrastructure. They need to offer services on top – the platform, the apps, and if they cannot do this, they will miss significant market opportunity. We believe service providers need the ability to add value through cloud blueprints and also easily integrate with third party technology to offer additional services.

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