Fifteen years ago the service provider market was the place to be. Lots of businesses were making their first moves online, customer acquisition was relatively straightforward and growth was easily achieved. But over the past decade or so most service providers have faced tricky trading conditions, they have had to watch their margins erode as the market matured and consolidated. Some have reacted by focusing on defensive strategies rather than innovation. However the case for innovation in a difficult market has been well-argued – innovation, and the differentiation that follows from it, can flourish when times are tough as people look for an alternative approach, and there are many celebrated examples of this happening with great success in other industries. Fortune magazine, for instance, launched in 1930 less than a year after the Wall Street crash; Diet Coke was launched in 1982 in the middle of a global recession; Apple launched its first iPod in 2001 around the time that the dotcom bubble burst.
The worst cloud billing pitfall you can make is clearly not understanding what your customers are using and therefore not billing correctly. Why offer a service after all if you cannot monetize it properly?
Billing keeps your cloud business ticking, yet the process for it is often one of the last things to be considered when building out a new cloud service. We believe there are five cloud billing pitfalls all telcos and cloud service providers should avoid.
Plenty of research results are released on cloud every day. At the end of this week, we look at a few relevant stats for telcos and service providers in the cloud. Some are encouraging, some are eye opening to what is possible in the cloud and what threats exist.
There is a massive opportunity for telcos in the cloud – a hungry audience waiting to be engaged exists, but at the same time existing customers are ready to switch and are under threat from competitors. For telcos, there is an urgent need to implement effective action now.
We are very pleased to announce that after three years’ of intensive work, the MODAClouds project has reached its conclusion. For Flexiant, the MODAClouds project has been a great opportunity for us to explore the realm of multi-cloud environments.
MODAClouds has played a key part in understanding the opportunities of the multi-cloud market. This led to our acquisition of Besol Tapp in 2014 and the subsequent release of our cloud agnostic application deployment tool, Flexiant Concerto.